MODULE · 02
Customer Evidence — Storytelling Portfolio
Three published Microsoft stories, the process behind them, and
the workflow change that unstalled the pipeline.
EPAM
Dynamics 365 Sales
Published Microsoft customer story. Coordinated stakeholders
across regions; managed asset collection and signature capture
ahead of the writing phase.
Dyno-Rod
Dynamics 365 Field Service
Published Microsoft customer story for a UK field-service
operation. Helped shape the technical narrative without
losing the operator point of view.
LifeLabs
Dynamics 365 Field Service
Published Microsoft customer story. Cross-border coordination,
technical translation, and a clean handoff to content.
Workflow change
The customer-story pipeline was slow — signatures and asset
collection came late and stalled otherwise-ready stories. I
front-loaded signature capture and asset collection earlier in
the workflow and coordinated across four regions. The result
was up to 22 active stories at once across the
US, UK, Australia, and Saudi Arabia, with three published
stories shipping under the new flow.